WORK | VASHI DIAMONDS | SS15 DUCK &WAFFLE BLOGGER EVENT

Now let's talk diamonds...

One of our clients at Label PR is diamond expert Vashi. Based primarily in London, Vashi is the diamond specialist that should be on your radar. Now we’re not taking manufactured same cut diamonds, we’re talking one of a kind, hand picked, ethically sourced diamonds – the ones that are definitely a girls best friend!

Whitney of Whitney's Wonderland | Bibi of Bibi Goes Chic

Atosa of My Bubba & Me | Lucia of Style Confessional | Ruta of Amourseuse De Mode

At the beginning of the year we began to work with Vashi assisting with PR and digital aspects such as blogger outreach to introduce the brand to more opportunities and spread the Vashi name. And what better way to do that than introduce the blogging elite to an exclusive sit-down breakfast with Vashi himself? Following the success of the Rare London blogger breakfast at London Fashion Week, we invited a small selection to the Duck & Waffle for the chance to score some one-on-one time with the ‘diamond man’ whilst indulging in a meal fit for a king (or two). After a few chats on impolite airport staff to delayed flights and London’s tallest landmarks (admittingly asking if The Shard was 40ft tall – not my proudest moment, but then maths was never my strong point). Vashi talked us through the history of the brand and presented never been seen before sketches of the new fashion collection soon to launch in May 2015.